Apple Cuts Over 200 Jobs Across Siri AI and Vision Pro Teams

Apple is cutting more than 200 jobs across teams working on Siri, artificial intelligence, and the Vision Pro headset as the company reshapes its priorities around newer AI systems and future devices.

The move does not mean Apple is abandoning Siri or spatial computing. Instead, the company is reducing some existing projects while creating roles that better match where its products are heading next.

Key Takeaways

• Apple is cutting more than 200 positions across several teams.
• Around 100 affected jobs are connected to Vision Pro.
• Roughly another 100 involve Siri and related software groups.
• Apple is largely closing the Vision Pro team focused on gaming.
• Its immersive video group is also being reduced.
• Some employees working on AI features are affected.
• Apple says new roles will also be created as part of the restructuring.

Why Is Apple Cutting Jobs?

The layoffs are part of a wider internal realignment.

Apple says it is adjusting teams as its business and products evolve. While some existing positions are disappearing, the company says it also expects to create new jobs and give affected employees opportunities to apply for other roles.

The changes appear to be concentrated in areas where Apple’s strategy is shifting rather than representing a company-wide reduction.

What Is Happening to the Siri Team?

About 100 positions are reportedly being eliminated across Siri and related software teams.

One of the groups affected is Intelligent Systems Experience, which works on AI-powered features across Apple products.

The cuts come as Apple is rebuilding Siri around a more advanced AI architecture.

Apple introduced its new Siri AI in June 2026 with features including better conversational abilities, personal context, onscreen awareness, visual understanding, and deeper integration across its devices.

So the layoffs should not be read as Apple reducing its overall interest in AI. The company appears to be changing the skills and teams it needs for its newer AI strategy.

Is Apple Still Developing Siri AI?

Yes.

Apple continues to recruit for several Siri and machine-learning positions. Recent job listings include roles related to Siri’s AI models, user experience, app experience, and runtime platform.

That makes the situation more nuanced than a simple reduction in AI investment.

Some older roles are being removed while Apple continues hiring people for areas connected to its next generation of AI products.

What Is Happening to the Vision Pro Team?

Vision Pro is seeing some of the most noticeable changes.

Apple is reportedly cutting more than 100 positions from the division and largely shutting down a team dedicated to developing gaming experiences for Vision Pro.

The company is also reducing the group responsible for producing immersive video content.

Producing high-quality immersive content can be expensive, while Vision Pro has yet to build a large mainstream audience. That makes these areas logical places for Apple to reconsider how much it wants to invest.

Is Apple Discontinuing Vision Pro?

No indication suggests that Apple is completely ending Vision Pro.

The cuts instead point to a change in how resources are being distributed within Apple’s spatial-computing business.

Apple is still expected to develop future headset technology, but reports increasingly suggest that the company is also looking toward lighter wearable devices, including smart glasses.

That could eventually move Apple’s wearable strategy toward products that are easier to use throughout the day than a full mixed-reality headset.

Why Is Apple Moving Away From Vision Pro Gaming?

Apple originally positioned Vision Pro as a broad spatial-computing platform rather than purely a gaming headset.

However, gaming never became one of the device’s strongest selling points.

The high price of the headset and its relatively small user base make it harder to attract the same level of game development seen on mainstream consoles, PCs, or even the iPhone.

Apple’s decision to largely close its dedicated Vision Pro gaming group suggests it may see stronger opportunities elsewhere.

Does This Mean Apple Is Struggling With AI?

The layoffs alone don’t show that Apple is pulling away from AI.

In fact, the opposite appears to be happening.

Apple’s new Siri AI represents one of the company’s biggest attempts to modernize its assistant, and the company continues advertising positions for engineers and researchers working on Siri and machine learning.

The restructuring instead suggests Apple is changing how its AI organization is built as newer technologies require different engineering expertise.

Why Does This Apple Restructuring Matter?

Apple rarely relies on massive company-wide layoffs compared with some other large technology companies, so cuts involving more than 200 positions naturally attract attention.

More importantly, the affected areas reveal where Apple’s priorities are changing.

Vision Pro gaming and immersive content are being scaled down, while Apple’s broader direction increasingly points toward advanced AI, a redesigned Siri, and potentially more practical wearable devices.

The layoffs therefore provide another clue about what Apple believes its next generation of products should look like.

Conclusion

Apple’s latest job cuts are less about abandoning Siri or Vision Pro and more about redirecting resources.

More than 200 positions are being affected across Siri, AI software, and Vision Pro teams. At the same time, Apple continues developing its new Siri AI and recruiting for next-generation AI roles.

For Vision Pro, the changes are more significant. Gaming and immersive video efforts are being reduced as Apple appears to reconsider how spatial computing fits into its future hardware strategy.

FAQs

1. How many employees is Apple laying off?

Apple is cutting more than 200 positions across teams connected to Siri, AI software, Vision Pro, and other internal groups.

2. Is Apple laying off Siri employees?

Yes. Around 100 affected positions reportedly come from Siri and related software teams.

3. Is Apple shutting down Siri?

No. Apple continues developing its new AI-powered Siri and is actively recruiting for Siri-related engineering and AI positions.

4. Is Apple discontinuing Vision Pro?

No. The current changes involve reducing certain Vision Pro teams, particularly those focused on gaming and immersive video.

5. Why is Apple reducing the Vision Pro team?

Apple appears to be reallocating resources based on how customers are using Vision Pro and its future device strategy. Gaming and costly immersive content production are among the areas being reduced.

6. Is Apple still investing in AI?

Yes. Apple introduced its redesigned Siri AI in June 2026 and continues hiring for machine-learning and Siri roles.